Alumnus Kim Wall earns Ethics in Business award from Concordia University
May 14, 2008
MILWAUKEE, Wisconsin — Kim Wall, president of Baensch Food Products, the Milwaukee-based company which produces the popular brand Ma Baensch herring, was recognized by Concordia University in Milwaukee, Wis., with its prestigious Ethical Business Leadership award. The Ethical Business Leadership award recognizes local business owners who demonstrate socially responsible management practices. As the award’s top recipient, Wall was honored at a ceremony with two other award finalists on April 25. Wall was recognized for her work with the U.S. Department of Justice and its offender employment programs, as well as for overall community activism.
Wall, a 1979 graduate of Luther College, purchased Baensch Food Products from the Baensch family in 1999. Since taking ownership of the company, Wall has expanded its geographical distribution, introduced a marketing program, updated the product packaging and moved the product’s positioning in grocery stores from the dairy section to the meat and seafood area.
About Baensch Food Products
Baensch Food Products Co., a division of Wild Foods, Inc., packs premium Atlantic herring from Nova Scotia under the Ma Baensch brand. Founded in 1932 by the Baensch family, the company was purchased by Kim Wall in 1999. Today, the company continues to use the original family recipes for its herring marinated in wine sauce or sour cream and chive sauce. Headquartered in Milwaukee, Wisconsin, Baensch Foods is a member of the National Fisheries Institute and is kosher certified through the Chicago Rabbinical Council. For more information, visit mabaensch.com.
For additional information, contact:
Baensch Food Products Co.
Kim Wall, President
(414) 562-4643
kim@mabaensch.com
Vollrath Associates, Inc.
Miranda Schield
(414) 221-0210
mschield@vollrathpr.com